Advertising & Digital Marketing

Introducing NetSuite:
Empowering Media Companies for Success

The media industry is undergoing rapid transformation due to evolving client and consumer expectations. However, many media/advertising/publishing companies face challenges in keeping up with emerging trends and meeting client demands due to reliance on disparate management and billing systems. This leaves leadership without a unified view of the business. StellarGrade, an expert in implementing NetSuite, offers a solution to address these pain points and provide a unified vision.

Industry Challenges and NetSuite's Solutions

Media companies need a financial foundation combined with insertion order management and other industry-specific components to have a unified vision in one system. NetSuite offers cloud software that automates critical business processes and consolidates financial data into a single, unified view. It handles multiple subsidiaries, revenue types, international boundaries, and varying currency, tax, and regulatory requirements. This flexible solution allows media companies to meet evolving customer needs, capitalize on market opportunities, and scale quickly and efficiently.


Built and Delivered With Industry Experience

StellarGrade, with its extensive experience working with media companies, has partnered with NetSuite to solve the unique business challenges of the industry. NetSuite’s Media Edition is designed based on customer input, ensuring a complete, end-to-end management system tailored to the needs of advertisers today. StellarGrade’s expertise, combined with NetSuite’s leading practices and dedicated professional services team, enables customers to transform their businesses in consumable stages and develop a competitive advantage.


StellarGrade's Approach

StellarGrade follows the SuiteSuccess stairway approach, a phased methodology that allows businesses to transform gradually. Each step focuses on specific business needs and priorities, ensuring a customized implementation. By leveraging NetSuite’s unified data model, media companies can establish a cloud-based platform for financials, CRM, insertion order management, analytics, and dashboards. They can then elevate the transformation by expanding channels, resourcing, and project profitability. The subsequent steps include expanding the platform, accelerating growth, and ultimately dominating the market.


NetSuite Stairway

The NetSuite Stairway approach consists of five steps tailored to transform your business gradually and effectively:

1. Establish: Create a foundational, cloud-based platform that unifies financials, project management, billing, and analytics. This eliminates the need for multiple fragmented systems and provides a single source of truth for your entire organization.

2. Elevate: Expand the platform to encompass resourcing and people management, project profitability, and customer revenue management. This step enables you to maximize the benefits of the unified model across your business.

3. Expand: With the IT infrastructure overhead removed, focus on winning new business and leverage media integration and billing automation capabilities. Streamline your operations and increase efficiency.

4. Accelerate: Optimize your business processes by leveraging advanced features like client development and marketing, resource optimization, and intercompany automation. Make data-driven decisions and improve profitability.

5. Dominate: Reach a point where technology is no longer a hindrance. Let NetSuite take care of the technology and innovation roadmaps, enabling you to lead your industry and drive new business capacity.

Key Benefits and Financial Excellence

Implementing NetSuite brings numerous benefits to media companies. It eliminates data-prone errors, automates critical processes, improves financial visibility, and enables real-time reporting. With NetSuite’s comprehensive dashboards, KPIs, and reports, businesses gain accurate insights into their financial performance and make data-driven decisions. The integration of financials with project management, time and expense, and CRM functions streamlines processes and ensures optimal outcomes.

StellarGrade, in partnership with NetSuite, offers the perfect synergy of expertise and cutting-edge technology to help you transform your advertising and digital marketing company. With our deep understanding of the industry and NetSuite’s powerful features, we empower you to optimize your operations, gain real-time insights, and exceed client expectations. Take the first step towards success by contacting StellarGrade today. Together, we will unlock the full potential of your advertising and digital marketing business.